Viewing entries tagged with 'enewsletter'

4 Ideas for Getting More Bang From Your eNewsletter Buck

Posted by Sarah Mitchell on 29 August 2010 | 4 Comments

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Do you have an eNewsletter for your business? If you do, you’re probably already aware an eNewsletter is an extremely effective way to build brand loyalty and connect with your customers and prospects. Many people neglect a newsletter in favour of a website or a blog. If you’re one of those people, consider this one truth. Not everyone surfs the ‘net every day; nearly everyone – young and old – opens their email.

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Mandela, Beckham, Frank and . . . . You?

Posted by Sarah Mitchell on 27 May 2010 | 2 Comments

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What do Nelson Mandela , David Beckham and Anne Frank have in common? The unlikely trio are famous in their own right but share one thing – an autobiography. Technically, Anne Frank kept a diary but, when published, became the best-selling autobiography of all time. What do any of them have to do with content marketing?

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