Viewing entries tagged with 'pr'
Are Facebook and LinkedIn violating your privacy?
Have you noticed the buzz about privacy this past week? I speak and blog about social media and privacy issues so I keep my ear to the ground. What surprises me lately is how often I see wall posts on Facebook about privacy violations. LinkedIn ended up in hot water with their members for the same sort of thing. Here’s what made people nervous this week and why.
Protecting Your Privacy on Social Media
So, how are you feeling about your privacy lately? The news is full security breaches and examples of how people’s lives have been affected by social media. Most of these stories have not been of the ‘good news’ variety. If you read my last post, you’ll know information is continually being collected and indexed about you and your network. I’m not endorsing giving up on social media – I’m out there every day enjoying the experience – but I do have some suggestions on how you can preserve your privacy.
Social Media and Privacy: What you should know about WOEID
Do you know what WOEID means? I didn’t until I started research on a presentation about social media and privacy. WOEID stands for Where On Earth ID. Believe me when I tell you information about where you’re at and what you’re doing is being collected all the time.
Social Media: Important factors to consider in relation to your privacy
Last week I spoke about Social Media and Privacy at the Australian Computer Society in Western Australia. I was anxious going into the first presentation because the topic is so broad. I wasn’t sure what the audience was going to expect. Because I was limited to an hour, I decided to narrow in on how personal privacy can be eroded in social networking environments.
Social Media and Privacy: Are you putting yourself in a fish bowl?
Do you remember the first time you fell victim to too much information in a social media network? I’m referring to that feeling you get when someone shares personal information you’re not necessarily comfortable receiving – a feeling you’ve invaded someone’s personal privacy simply by being connected to them in a virtual network. It’s become common for people to compromise their own privacy but I often wonder if they even realise they’re doing it.
3 Valuable Reasons Small Buiness Owners Should Join Me on 15 June
Let’s take a little quiz. Can you identify the pair that doesn’t belong in the group listed below?
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a. Bacon and eggs
b. Hamish and Andy
c. Greg Norman and golf
d. Thought leadership and practical advice
e. Beer and pizza
9 Ways to Get a Bargain on Professional Services
Last week I wrote about ways clients increase the cost of their copywriting services, 7 Surefire Ways to Increase your Copywriting Fees. The post was pretty much a flop. It didn’t get a lot of traffic and only garnered one comment. I was surprised. It provided inside information on pricing along with insight to how client behaviour influences a costing exercise. This week I’m taking a different approach.
7 Surefire Ways to Increase Your Copywriting Fees
Have you ever thought, “I’m not getting paid enough to do this work?” I recently read an article by Perth copywriter Aaron Bloxsome of Clear Copywriting. Titled, “Beware of the Monster Clients of the Deep”, Aaron detailed several indicators for recognising a potentially troublesome client. The striking thing about his story was that nearly every one of his warning signs would cause me to increase my fees. That got me thinking.
What Does a Copywriter Do? Part 2
Copywriting is a profession. Interestingly, it’s a line of work many businesses fail to utilize. The creative professions understand, inherently, the value of precise writing. Photographers, web designers, public relations firms, advertising agencies and publishers have long employed professionals to write their copy for them. Corporate enterprises regularly hire writers or use freelancers to complete their marketing projects. The small to medium business (SMB or SME) is often reluctant to make an investment in writing services. That reluctance is costing them.
