Viewing entries tagged with 'website'
The Website Conundrum: Design vs. Content
What comes first, design or content? I seem to be getting a lot of calls from people who have invested in a website with no content. They call me at the end of the project because they “need some words” on their site. Invariably they need it done fast. They always want the content optimised to attract search engines. I can also predict, with certainty, they will be surprised at the investment required to develop the content for their site.
6 Website Design Mistakes to Avoid
What do you expect your website to do for your business? If you’re like me – and I bet you are – the ultimate goal of your website is to drive more business through your door. Whether it’s an e-commerce site, an outbound marketing site used to generate leads, or an inbound marketing site designed to establish your authority, the real reason to have a website is to promote your business. Did you ever consider you website might be losing business for you?
