This week’s Brand Newsroom podcast addresses the role of editors and why they’re so critical to your content marketing.
We discuss a brilliant piece of content marketing from Bryan Rhoads of Intel on the back of his Content Marketer of the Year award.
In our future-proofing section, we speak about the problems of using auto responders and personalisation in your corporate communications.
Our tips of the week concern professional photography, automated time tracking and a great place to upload your visual content.
If you want to take a closer look for yourself, these articles, websites and examples we referenced in the podcast.
Things we’ve found on the internet this week
0:50 – Every Content Marketer Needs an Editor – Harvard Business Review
05:57 – Bryan Rhoads acceptance speech for Content Marketer for the Year award:
Future proofing ideas
10:46 – The problem with automation and personalisation example:
— Jill Golden (@_goldengrams) September 12, 2014
14:53 – 88miles
16:10 – Cloudup
For those of you who asked last week, Brand Newsroom will be available on iTunes as soon as possible.
What are you dicussing in your office this week?